
Overview of the steps to building a speaking business
*Use this as
- Pick a market
- Describe yourself as the type of speaker they hire
- Build
website /image
- Videos
- Testimonials
- Pictures
- Set up your systems
- Write email templates
- Buy a CRM
- Buy email tracking software
- Checklist of ways for finding events
- Start Prospecting
- Build
list of 50-100 events (using ‘checklist for finding events’) - Contact the events (using the email templates)
- Build
- Implement
Referral system (when a gig is booked)- Get more video/testimonials/pictures
- Repeat the process
- Keep improving website/image
- Keep prospecting
- Optimize your process
- Demo video
- Adwords
- Publicity
- Speaker Bureaus
- Sell products
- Hire a team